You are likely reading this late, phone turned down low, hoping the next twenty minutes hold. That is exactly where I spend most of my professional life.

My name is Louise Watling. I have worked in private homes as a baby sleep specialist since 1996. I am still doing it now. Not advising from a distance. In the room, overnight, alongside the family.

I have never needed a website, a social media account, or a marketing campaign. My diary has stayed full through referrals from families I had already worked with. That chain has been unbroken for nearly 30 years.

The families who hired me could afford any level of support they wanted. Paediatric consultants. Premium agencies. Whatever they decided they needed. They kept choosing me. Many asked me to sign non-disclosure agreements. I have worked in private homes in the UK, the USA, the Middle East, the Caribbean, France, Switzerland, Spain, Italy, and Southern Africa.

I am telling you this not to impress you. I am telling you because if you are wondering whether the approach in the Calm First guides actually works, the most direct answer I can give is this: the families who hired me at the highest private rates, who could have ended the arrangement the following night if the results were not there, kept asking me back. Year after year. Country after country.